As a career software CMO, I have always been frustrated, and indeed embarrassed, by the fact that there is no decent enterprise software for managing the marketing department. While sales, engineering ...

On the surface, marketing management seems like every day, common sense project management. After all, it’s just creating a lot of copy and pretty pictures right? However, every aspiring marketing ...

Agencies face daily challenges due to their inability to efficiently manage their time and projects. Approximately 20% of them have never used project management software before. According to the ...

There is a big misconception in the marketing industry: it’s our clients who need project management mechanisms, whereas we marketing specialists and agencies do not. This could not be further from ...

IOWA CITY, Iowa, May 8, 2019 /PRNewswire/ -- Whether they're part of a small team wearing multiple hats or a large, distributed department serving the needs of a Fortune 500 brand, today's marketers ...

CRM software solutions with built-in project management tools help streamline client relationships and task management. Explore our top picks for the best CRM solutions with project management. When a ...

Multiple clients with multiple projects, all with multiple deadlines... Most of us in marketing are balancing several clients, each with different projects in various stages of completion. While we ...

When I worked as a copywriter at a dog-toy-slash-tech company, we used Airtable and Basecamp to organize our workflows. At my next job, the marketers made us learn Asana (“same as Airtable but much ...

Adobe Experience Manager (AEM) is the foundation of the Adobe Experience Management solution. AEM is a platform that integrates content management (CMS) and digital asset management (DAM) to help ...

Project management is about helping a team plan and deliver a project with a pre-defined goal, within a specific period. Project managers must delegate tasks effectively and intelligently, monitor the ...