Ann is the CEO of my country’s largest independent, not-for-profit aged-care provider, offering residential aged care, retirement living, and at-home support. It was established well over a hundred ...

As marketing has become increasingly digital, it has also become more measurable, which allows organizations to better quantify the impact of this function — something that proved elusive in an analog ...

Then, Monday happens. Someone asks, “So what does this actually mean for how I do my job?” And the room goes quiet. The problem is strategy documents are essentially wish lists without behavioral ...

Top-performing CMOs have transformed marketing dialogue from traditional tactics to focusing on business outcomes, investment criteria and time horizons. Gone are the days of executive discussions ...

It has been said that if you are not planning to succeed, you’re planning to fail. A lack of planning will lead to the demise of an organization, especially the fire service. Strategic planning is one ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...

Litera acquires UK-based Objective Manager, enhancing its ability to provide actionable data to customers, which supports business growth and talent retention. CHICAGO--(BUSINESS WIRE)--Litera, a ...

Objectives and key results (OKRs) are great tools for shaping SEO initiatives to align with the company’s goals. This article explores how OKRs can influence your SEO efforts, highlighting the ...

The most successful RIAs are confidently starting their new year with a strategic plan that honors their values and purpose. The latest research validates that this best practice correlates with ...

Vision is a clear and compelling picture of what an organization aspires to achieve. It provides direction, inspiration, and a sense of purpose for the organization and its employees. A strong vision ...